The background and vision of the company's founding are based on the unprecedented reality of human health at present and in the future: by 2035, more than 50% of the world's population will be overweight or overobese; common diseases such as hypertension and diabetes can be prevented or controlled through a healthy lifestyle. Super endurance exercise is the most suitable way for human beings to exercise.

Our mission is to advocate an active lifestyle based on aerobic exercise. The team is committed to exploring the nutritional methodology to meet the requirements of super endurance athletes, innovating, and upgrading healthy food suitable for most people's daily lives.

We use future-oriented methodologies and innovative technologies to forge tomorrow's brands of sports nutrition, functional drinks and basic healthy food.

Our target groups are: athletes, the public who are actively concerned about health, and teenagers.

The problems we think to be solved include: food safety, over-adding, over-packaging, excessive calories, unhealthy fat, protein deficiency, picky eating.

Our core methodological principles include, at first and foremost, “CLEAN” recipe, that is, high-nutrient-density "superfood" ingredients, no additive without health functional benefits, clear functional concept, efficient ratio, non-destructive processing method, low-impact packaging

“Clean Force Nutrition”, performance nutrition food, is committed to providing reliable energy and nutritional food for people who love sports.
“Clean Fuel”, a sports functional drink brand that explores hydration, electrolytes, energy and functional nutrients
“Active Hours”, a band for EDC healthy snacks, functional drinks and light meals, meet the nutritional enhancement and energy needs in daily life.